Topics
Latest
AI
Amazon
Image Credits:Refract
Apps
Biotech & Health
Climate
Image Credits:Refract
Cloud Computing
Commerce
Crypto
Enterprise
EVs
Fintech
fundraise
convenience
punt
Government & Policy
Hardware
Layoffs
Media & Entertainment
Meta
Microsoft
Privacy
Robotics
security measure
societal
Space
Startups
TikTok
Transportation
Venture
More from TechCrunch
Events
Startup Battlefield
StrictlyVC
Podcasts
Videos
Partner Content
TechCrunch Brand Studio
Crunchboard
Contact Us
Recraft , the startupbehind a mysterious double model that beatOpenAI ’s DALL - E and Midjourney on a respected industry bench mark last year , has raise a $ 30 million Series B round leave by Accel , it entirely told TechCrunch .
Other investor in the cycle include Khosla Ventures and Madrona . Based in San Francisco , Recraft previously raiseda $ 12 million Series A contribute by Khosla in 2024 . The San Francisco - base startup allege it recently passed $ 5 million in ARR and 4 million users .
The startup caught industry aid when its model , codenamed “ red_panda , ” top the Artificial Analysis bench mark last year . This was actually Recraft ’s V3 , which earned its name because former substance abuser kept generating images of the cunning mammalian , Recraft ’s founding father and CEO Anna Veronika Dorogush severalize TechCrunch .
Recraft allege it build its own simulation from slit and competes with other range generators like Midjourney , Adobe Firefly , Stable Diffusion , and Black Forest Labs , Dorogush allege . But Recraft ’s AI in particular excels at generating images for brands . That means allowing them to range logos incisively where require without extra editing , or well generating fresh marketing materials like brochures and posters that comply with existing branding guideline .
It ’s an area where existing image model often fall short , according to Dorogush . That puts Recraft nigher to contend with innovation creature like Canva , which also has anAI generatorfor branding purposes .
Recraft is also noted for have a solo female founding father and chief executive officer . Dorogush establish Recraft after years of work on machine learning at Yandex — the Russian Google competitor — along with anterior stints at Google and Microsoft .
Before building AI exemplar , Dorogush worked as a professional model while she earned a math and computer science point at one of Russia ’s top university . She ended up leaving that billet of workplace but pronounce it taught her that simply do work severely — like showing up to endless casting calls — was n’t enough .
Join us at TechCrunch Sessions: AI
Exhibit at TechCrunch Sessions: AI
“ The biggest lesson from that prison term was that grinding is n’t everything , ” Dorogush said . “ Now when building a company , I experience that to succeed , we have to be first-class at what ’s mission - critical . In our case , building mannikin is very important . So we have put all the effort into excelling at this . ”