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Anthropic announced on Wednesday that it ’s launch a new , very expensive subscription plan for its AI chatbot Claude : Max . An answer toOpenAI ’s $ 200 - a - month ChatGPT Protier , Max fare with high usage bound than Anthropic ’s $ 20 - per - calendar month Claude Pro subscription , as well as precedence admittance to the company ’s newest AI models and features .
A bit confusingly , Max comes in two flavors with different monetary value degree and utilisation limits . There ’s a $ 100 - per - calendar month Max grade with 5x higher charge per unit limits than Claude Pro and a $ 200 - per - calendar month Max option with 20x higher rate demarcation .
Frontier AI role model developers are looking for new ways to increase revenue — and offering power users an expensive AI subscription seems like a promising way to do it . Just two calendar month after launching ChatGPT Pro , OpenAI reportedly say investorsits annualized revenue grew by $ 300 million . Should Anthropic ’s new Max plan be likewise successful , it could give the caller amuch - ask boost .
Anthropic ’s product jumper lead Scott White tell TechCrunch in an audience that the troupe is not ruling out launch even pricier subscriptions someday . Notably , Anthropic still does n’t have an limitless utilisation programme , which OpenAI provide with ChatGPT Pro .
When postulate whether Anthropic would ever view launch a $ 500 - per - calendar month Claude programme , White said , “ We ’ll always keep a number of explorative option useable to us . ” User feedback will continue to guide on Anthropic ’s product roadmap , he added .
To meet the monolithic costs of develop frontier AI models , Anthropic is exploring various new taxation canal , one of which isClaude for Education . Claude for Education targets university customers , providing specific capabilities and benefits for colleges .
Anthropic declined to evidence TechCrunch how many Claude subscriptions it has sell to appointment . However , White said the company’snew Claude 3.7 Sonnet AI modelhas created “ a lot of demand ” for its products . Claude 3.7 Sonnet is Anthropic ’s first reasoning model , a type of theoretical account that practice more calculation tycoon than traditional models to answer sure questions more reliably .
