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Apple announce on Thursday a novel API called the Advanced   Commerce   API to underpin more in - app purchase formats , such as subscriptions and depicted object minimal brain damage - ons . The companionship added that it is not change the perpetration structure to support these use casing .

“ The App   Store facilitates billions of transactions annually to avail developer grow their businesses and provide a world - class client experience . To further support developer ’ evolving business models — such as exceptionally large content catalogue , creator experience , and subscription with optional ADHD - ons — we ’re introducing the Advanced   Commerce   API , ” the companysaid in an proclamation .

Inan accompanying keep document , Apple expanded on the economic consumption cases and the eligibility of apps and developers to apply for this syllabus across three broad categories . Apple said the first use case is apps that have a bragging program library of one - time purchases with frequent updates , such as audiobooks or courses ; the second use lawsuit is apps adding creator - led message where users can purchase access to that content as a one - fourth dimension or renewable subscription ; and the third use case is users buying attention deficit disorder - ons within a subscription service , such as additional channels , sports , or regional capacity , sell as renewable leverage .

Last year , Apple ask Divine platform Patreon to flip tothe App Store billing system for creator contentor risk being boot out . In response , the ship’s company said it will start tardily migrating to Apple ’s payment system for its iOS app and will complete the process by November 2025 . Apple ’s decision to debut a new API could be to back usance cases like Patreon ’s upright .

After the EU force Apple toallow alternate payment processingandthird - party app storeson the platform , the company has been trying to make more value for developers to stay within Apple ’s ecosystem . For instance , the company startedallowing retro game emulator across the man . Plus , it launched a way for developers tooffer discounts to customers with lapsed subscription .