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Apple is plan to unfold four new retail memory in India and has begun manufacture the iPhone 16 Pro model domestically , the company said as it deepens its presence in the world ’s second - largest smartphone market .
The U.S. tech giant plans to launch stock in Bengaluru , Pune , Delhi - NCR , and Mumbai , build up on itsfirst two Indian outletsopened in Mumbai and New Delhi last year .
“ We are thrilled to work up our teams as we project to open more store in India , because we are inspired by the creativeness and warmth of our customers across this country , ” said Deirdre O’Brien , Apple ’s senior frailty president of Retail , in a statement . “ We ca n’t wait for them to have even more chance to discover and shop for our awe-inspiring ware and services , and tie with our extraordinary , learned team member . ”
She did not provide specific timelines for the unexampled store openings .
Apple also confirmed that it has started bring forth its intact iPhone 16 lineup , include Pro models , in India . The society beganmanufacturing iPhones in the commonwealth in 2017 , get going with the SE model .
The move come as Apple seeks to diversify its output away from China and tapdance into India ’s develop smartphone marketplace .
Apple ’s push to shift iPhone output to India is , however , progressing slower than previously betoken , J.P. Morgan analysts said in a composition last month . Current iPhone production in India is estimated at 10 - 15 % of full end product , the bank building enounce . The iPhone - makerbriefly breachedthe forked - digit securities industry share in the Indian smartphone market last year , but has since fallen back to single digit since .
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The bank expects 20 - 25 % of iPhones to be made in India by 2027 . Previous2022 forecastprojected pass this level by 2025 .
In India , the iPhone forum margins are lower than in China “ due to sub - optimal operating scale and the former stage of the learning curve , which have more than offset the lower parturiency cost ( almost 25 - 50 % of China ’s ) , the investment bank building said .
Apple ’s business sector in India , the earthly concern ’s most populous commonwealth , is all the same on rise . The company ’s revenue in India jumped42 % twelvemonth - on - yr in 2023 to $ 8.7 billion , Morgan Stanley said earlier this year . iPhone shipments in India grew 39 % class - on - year in 2023 to 9.2 million social unit , making it iPhone ’s fifth largest smartphone market .
India ’s iPhone business concern in 2023 was large than any standalone country in the European Union , Morgan Stanley added .
