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Long before product - led growth became a buzzword , Atlassian offered free tiers for almost all of its productiveness and developer cock . Today , that mostly intend destitute access code for up to 10 users and some other limitations . For inauguration , that ’s a undecomposed way to get started with the company ’s tool like Jira and Bitbucket , but they also quickly reach the boundary of what ’s possible in that free tier .

For those early - leg companies that need more seats and access to some of the more advanced features , Atlassian today launch itsAtlassian for Startupsprogram , which provides companies with under $ 10 million in funding a yr of free accession for up to 50 exploiter .

The Cartesian product spread over by this programme include Jira , Confluence , Loom , Jira Product Discovery , Bitbucket , and Compass .

Few party exchange their productivity puppet and issue trackers like Jira once they get started , so this is evidently a way to bring grow inauguration into the Atlassian ecosystem and then keep them on the platform as they grow .

Atlassian CMO Zeynep Inanoglu Ozdemir , who join the company last October , told me that the ship’s company has long watched startups grow on its weapons platform to become with child , ripe companies .

“ It ’s distinctly a win - winnings situation , ” she separate me . “ We have a go at it the idea of removing the burden of piece of work direction and labor management and scaling that whole process for a fellowship so that they can really focus on their innovation [ … ] So we think , okay , we ’re going to help the startup community to maybe make it easier to get started with that . ”

One matter that ’s worth noting here is that while Atlassian got its start in the tech residential area , it ’s focalize heavily on impart on non - tech startups as well , especially with its Jira project management and Confluence coaction product . It ’s building on that with its 2023acquisitionof the asynchronous video messaging serve Loom , too . Ozdemir order me that she expect a large bit of non - tech companies to practice to the Atlassian for Startups program , too .

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At launching , Atlassian is also partner with several accelerator and their portfolio companies , including AWS Activate , Accel , Blackbird and Menlo Ventures .