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As more renown and pop influencers unite Bluesky , thefast - develop social medium servicehas been facing more concerns around imitation and verified identicalness .

The Bluesky Safety teampostedFriday that the company has updated its impersonation insurance policy to be “ more aggressive , ” tot that “ impersonation and handle - squatting accounts will be absent . ”

The company say it should be able-bodied to act on imposture report more quickly because it has quadrupled the size of its moderation team , though there ’s still “ a large backlog of moderation reports due to an inflow of new users . ”

Anecdotally , over the past few week I ’ve noticed a growing number of Bluesky posts asking , “ Is this a real person or a charade account ? ” with no definitive answer in the reply . Other users have also begun putting together their ownverification leaning and badges .

One reason for the confusion : Bluesky lack a verified substance abuser badge like the one vulgarize on Twitter ( now known as X , which itself replaced the old verification witha paid subscription ) . Instead , it relies on other signals , like control area in drug user grip , to signal the trustworthiness of an account — for example , you’re able to say someone is actually affiliated with Bluesky if their grip include the “ bsky.team ” arena .

On that front , Bluesky also allege it ’s “ sour behind the scene to assist many organisation and high - visibility individual set up their verified domain handles . ”

As for parodies and sports fan accounts , the company said they ’re allowed , “ but they must clearly pronounce themselves in both the display name and bio to help others know the news report is n’t official . ” And Bluesky say “ identity churning ” is not allowed , so “ if you limit up an impersonation account just to gain follower and switch to a different identity that is no longer imitation to keep that account , your account will be remove . ”

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Bluesky CEO Jay Grabersaid earlier this weekthat the company could eventually do more work to control accounts while also enabling other apps or organizations to provide their own verification : “ They can choose to bank us — the Bluesky team ’s verification — or they could do their own . ”

Similarly , the Bluesky Safety team concluded its updates by sound out , “ We also listen your feedback : user want more ways to verify their identity element beyond domain check . We ’re exploring additional options to enhance account verification , and we hope to share more shortly . ”