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societal networking startupBluesky , which just reported a gain ofhalf a million user over the past mean solar day , has now soar into the top five apps on the U.S. App Store and has become the No . 2 app in the Social Networking family , up from No . 181 a hebdomad ago , agree to datum from app intelligence firmAppfigures . The increment is entirely organic , we interpret , as Appfigures confirmed the society is not running any App Store Search Ads .

In addition , the growth is not limited to the U.S. market , either . A routine of countries are depict four - finger’s breadth growth in downloads , compared to last Wednesday , lead Bluesky to enter the top 10 in res publica like Japan , Thailand , and Taiwan , where it ’s No . 1 ; Hong Kong , where it ’s No . 2 ; Canada and South Korea , where it ’s No . 4 ; and Singapore , where it ’s No . 8 .

While data on the app ’s increase on Google Play is delayed , the early indications are that it ’s rising there , too . At 4 a.m. EST , the app moved from No . 100 on the Android app storage to No . 5 in the Social Networking category , and it is continuing to mount .

Appfigures ca n’t yet report for Bluesky ’s claim half a million new users over the course of a day , but its estimation do confirm a massive outgrowth spurt . So far , the firm is see 197,000 novel installs on the App Store on Thursday , up from just 3,400 the daylight prior . The legal age of those — 80,000 , or 40 % — came from the U.S. Japan also contributed with 53,000 installs ( 27 % ) , and downloads have grow by four dactyl in around 90 total countries , Appfigures tells TechCrunch .

As to what ’s drive the upsurge , there are probable several element working in compounding .

On X , users are understandably upset over the company’sdecision to change how the cube functionoperates . Soon , user with public accounts can have their X post viewed by anyone , include those they ’ve blocked , unlike before . Blocked users will only be forestall from mesh with those posts by like , replying , and reposting , for example . That introduces a safety issue for many who practice the platform but face harassment and abuse , and for some , it was the concluding straw .

In addition , X updated its term of Service and Privacy policy this week , give it the right to share X user datum with third parties , let in those ship’s company developing AI poser .

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X may also still be feeling the essence from the earlier Brazil forbiddance , thoughlifted , which attend some fighting exploiter from that region making the duty period to Bluesky , possibly pulling their followers with them .

Plus , Bluesky could be benefiting from themoderation issues blight Threads , which saw users getting their accounts banned or their posts downranked for no intellect . ( Meta had partially attributed the trouble to interior package used by ribbon ’ moderator . )

In any issue , X is n’t yet feel the impacts of the changes , add 17,000 downloads between Tuesday and Thursday . However , the app is no longer in the U.S. App Store ’s top 10 , now sitting at No . 29 . The Elon Musk - owned app is seeing a mild downward style , Appfigures says , but this is in ancestry with the entire news class in the U.S. App Store being down 8.4 % this year .

Bluesky has project big upsurge before , include when it opened its doors to the public after a long invite - only phase and more recently , when Brazil banned X , driving half a million young users to the societal networking inauguration over the first two day of the ban , and more in the days that followed .

( After publication , Bluesky announce it hadadded 1 million new users , ram its total user counting toover 12 million . )