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For year , U.S.-based tech company have tapped into India ’s huge and increase internetuser fundament for growth . OpenAI is no exception . But while the AI labclaimsthat India is one of its quickest - growing ChatGPT marketplace , third - party data suggests that OpenAI may be struggle to turn that momentum into revenue .
accord to analytics firm Sensor Tower , users in India have drop $ 8 million on ChatGPT subscriptions through in - app purchase since 2023 . That does n’t include purchases made through the ChatGPT web app . But notably , it ’s a fraction of the $ 330 million Sensor Tower estimates U.S. users have spend on ChatGPT in - app .
One potential factor is the deficiency of local pricing for India . OpenAI ’s cheapest ChatGPT programme in the country cost $ 20 ( more than ₹ 1,700 ) per month , which is considered expensive for a digital subscription in India .
When contacted , OpenAI did not apportion specific details about its growth in India but pointed us to arecent poston X by COO Brad Lightcap , which claims that India is ChatGPT ’s fastest - growing market .
Low as the tax income might be at present tense , India may still end up being a major growth number one wood for OpenAI . The company ’s CEO , Sam Altman , recently express a desire for OpenAI to becomea multi - billion - user platform . intercept into India’sover 950 million internet userscould help bootstrap that exploit .
OpenAI evidently cerebrate so . The fellowship isreportedly court an alliance with Reliance Jio , one of India ’s big wandering carriers , to get ChatGPT in front of more drug user .
In the meantime , ChatGPT continues to grow organically in India .
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grant to data from app tracker Appfigures , more than 20 % of ChatGPT Android app download this year so far have been in India . At least a portion of that growth was fueled by the lately releasedrevamped paradigm generatorin ChatGPT , which went viral for its ability to create naturalistic Ghibli - style art .
For context , ChatGPT has more than500 million weekly usersglobally .
