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Whoop has backed down , somewhat , from the controversial raise plans around its Whoop 5.0 fittingness tracker .
When the troupe firstannounced Whoop 5.0this week , it said members who want the young machine could either extend their subscription by 12 months or give a one - fourth dimension upgrade fee of $ 49 ( $ 79 for the modelling with EKG sensor ) .
This seemed discrepant with Whoop ’s overall economic value suggestion , where it chargeshigher subscription prices(ranging from $ 199 to $ 359 a twelvemonth ) while allowing client to upgrade their hardware for spare . More specifically , it seemed tocontradict a statement on the ship’s company ’s websitepromising users free hardware ascent if they ’ve been member for at least six months .
After customer get down plain , the company responded witha Reddit postboth announce a more expansive upgrade policy and claim to clarify its overall approach .
Now , anyone with more than 12 month continue on their subscription is eligible for a gratis upgrade to Whoop 5.0 ( or a repayment if they ’ve already paid the fee ) . And customers with less than 12 month can lead their subscription to get the raise at no extra cost .
While the troupe say it ’s making these changes because it “ hear your feedback , ” it also suggested that its apparent stinginess was tied to its transition from a framework focused on monthly or six - month subscription programme to one where it only offers 12- and 24 - calendar month subscription .
“ We also want to acknowledge that a former blog clause incorrectly posit that anyone who had been a member for just 6 months would welcome a free upgrade , ” the company said . “ This was never our policy and should never have been send . ”
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There ’s been a motley response to these changes on the Whoop subreddit , with one moderatordescribing itas a “ win for the community . ” Other poster were more sceptical , with onewriting , “ You do n’t publish a policy by accident and keep it up for geezerhood . Removing it after recoil does n’t wipe off the fact [ that ] it is existent . ”
There were also a number of complaint from users who allege they had 11 months left on their subscription , so they just lose the free upgrade crosscut .