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Flex , a startup that offers personal finance software for business owner , has acquiredMaza , a finance app aim at Spanish speakers in the U.S. , for $ 40 million , the company told TechCrunch exclusively .
At first glance , the pairing may seem a minute funny . Flex ’s package and payments infrastructure is to help business proprietor have a single app to conduct all their finances . Mazastarted out help Spanish - speak consumer — immigrants admit — do things like give a bank news report , get a debit card , and provide those who needed it with an individual taxation designation phone number ( ITIN ) .
So how did the mission of these two company intersect ? Over time , Maza realized that many of the user of its app and services were in reality lowly line of work owners , or solopreneurs . So the inauguration focus on develop business software for its Spanish - speaking client and their minuscule business , running part of their operation on its tech stack . Examples include landscapers , cleaning services , and building subcontractor , among others .
In 2024 , Maza enjoin it was scaling revenue at a 290 % class - over - class growth pace and had 250,000 customer .
The graduated table that Maza experienced in the solopreneur segment caught the attending of Flex , which saw it as a gateway for Flex ’s own offering , take note Luciano Arango , co - founder and CEO of Maza .
Over time , Flex has been build up puppet to service the personbehindthe clientele .
“ As both company gravitated toward the same exploiter — business proprietor with consumer pauperism — the line between the two began to dim , ” said Flex founder and CEO Zaid Rahman . “ Rather than progress a parallel intersection , it made more good sense to combine force and scale from day zero to year ten . ”
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As a combined company , the founders hope to “ accelerate ” their “ share roadmap , ” said Rahman .
Maza will rebrand as Flex Consumer , and Maza ’s founders — Arango , Robbie Figueroa , and Siggy Bilstein — will take on executive roles within the combined entity .
“ As laminitis , we ’ve matt-up the pain in the neck of fragmented financial tools . Maza and Flex were building from opposite ends of the same problem , ” Arango allege . “ Joining forces was the logical next step . ”
Maza ’s pivot was a lifelike one , agree to Arango .
“ What surprised us most was how long-wearing the client alkali became , ” Arango add .
So Maza continued build up in that direction , using the takings of a previously unrevealed $ 15 million Series A unit of ammunition of funding that it raised in 2024 . Wellington led that one shot , which included participation from existing and new backers such as Andreessen Horowitz ( a16z ) , Tusk Venture Partners , and Titanium Ventures , as well as Isaac Bashevis Singer Anderson Paak and the former chief operating officer of Amex Bank , Anré Williams .
Since its 2022 inception , Maza has raised a total of $ 24 million in equity . Also founded in 2022 , Flex has secured $ 45 million in equity and $ 300 million in credit facilities with the debt exclusively fund its deferred payment card offer . Flex was valued at $ 250 million as of March . Titanium Ventures direct its last salary increase , a $ 25 million equity roundannounced in March .
Ninety - five percentage of Maza ’s 22 - person squad has been desegregate into Flex , which had 64 employee at the ending of 2024 .
Merger - and - skill flock in the fintech sector have picked up in the last two quarter , according to CB Insights ’ State of Venture Q1 2025report . In the quaternary fourth part of 2024 , the sector see 191 ball-shaped M&A transactions . And in the first quarter of 2025 , it saw 184 M&A deals . By direct contrast , there were 143 fintech M&A slew report in the third tail of 2024 .
More late , engraft finance platformPipeacquiredGlean.ai , which marketed itself as “ accounts collectible with a mastermind , ” for an undisclosed amount . Checkralso recently signed a definitive agreement to acquireTruework , an income and work substantiation inauguration .
