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Google started test AI - summarized solvent in Google Search , AI Overviews , two years ago , and continue toexpandthe featureto young regionsandlanguages . By the company ’s estimation , it ’s been a large success . AI Overviews isnow usedby more than 1.5 billion users monthly across over 100 state .
AI Overviews compile solvent from around the web to reply certain questions . When you search for something like “ What is generative AI ? ” AI Overviews will show AI - generated text at the top of the Google Search result Thomas Nelson Page . While the feature hasdampened traffic to some publisher , Google sees it and other AI - power search capabilities as potentially meaningful revenue drivers and ways to promote engagement on Search .
Last October , the company launchedads in AI Overviews . More lately , itstarted testing AI Mode , which rent drug user require complex question and follow - ups in the flowing of Google Search . The latter is Google ’s attempt to take on confab - base hunt user interface like ChatGPT hunting and Perplexity .
During its Q1 2025 earnings call on Thursday , Google spotlight the growing of its other AI - based hunting products as well , include Circle to Search . set to Search , which countenance you play up something on your smartphone ’s covert and ask doubtfulness about it , is now usable on more than 250 million devices , Google said — up from around 200 million gimmick as of late last year . Circle to Search utilization rose closely to 40 % quarter - over - one-fourth , according to the fellowship .
Google also noted in its call that visual search on its platform are turn at a steady clip . According to CEO Sundar Pichai , look for through Google Lens , Google ’s multimodal AI - power hunting engineering science , have increased by 5 billion since October . The number of people tell on on Lens was up over 10 % in Q1 , meanwhile .
The growth come amid intense regulatory scrutiny of Google ’s search practices . The U.S. Department of Justice hasbeen pressuring Google to spin off Chromeafter the courtyard discover that the tech giant hadan illegal on-line lookup monopoly . A Union judge has also find thatGoogle has an adtech monopoly , open up the door to a possible breakup .
