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Image Credits:Honeycomb Insurance / Itai Ben-Zaken, founder Honeycomb Insurance /

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Itai Ben-Zaken, founder Honeycomb Insurance

Image Credits:Honeycomb Insurance / Itai Ben-Zaken, founder Honeycomb Insurance /

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When Itai Ben - Zaken ’s first startup failed in 2018 , the former BCG advisor and Wharton MBA drop months taste to understand what he could have done differently during the five years he start the company .

After analyzing most of his major decision , he conclude that while Comprendi , a digital advertizing recommendation business , was an interesting offering , its biggest misunderstanding was trying to operate in a market with two dominant actor : Google and Facebook .

So when Ben - Zaken started exploring founding his second inauguration , he vowed not to recur the same mistake . He look to get a business concern in a market divide among many competitors , finally settle on ramp up a company that tender property and casualty policy for landlord and condo associations .

The largest carrier in landlord insurance policy — Travelers — represented only about 7 % of the market , and the residual of the competitive landscape was distributed among 100 smaller providers , Ben - Zaken told TechCrunch .

Ben - Zaken was n’t a stranger to insurance . Before starting Comprendi , he spend four yr running Insurance.com at QuinStreet , an operator of lily-white - labeled financial services marketplaces .

He launchedHoneycomb Insurancein 2019 , and after spending two years building the society ’s computer vision and AI - driven property “ review ” engineering science , the company sold its first policy in 2021 . Ben - Zaken sound out that Honeycomb ’s AI relies on aeriform photographs of building roofs , often eliminating the need for costly forcible inspections .

The company invoke a $ 15 million Series A in other 2022 and is presently on track to deal $ 130 million of insurance premiums in 2024 , a threefold increase from last year .

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When Honeycomb was pitch up to set up its Series B earlier this twelvemonth , one of the first calls Ben - Zaken made was to solo venture capitalist Oren Zeev , who ’s known for being one of the largest shareholders in Navan , Houzz , Next Insurance and Tipalti .

“ I was blown by by what I saw , ” Zeev said about Honeycomb . He tally to back Honeycomb , but only if Ben - Zaken would gibe not to market the deal to other investor .

Ben - Zaken did n’t think twice about Zeev ’s proposal : He dreamed of having the solo VC as his angel and on Honeycomb ’s board since he launch the company .

Zeev indite a $ 30 million check to Honeycomb , making him the company ’s largest shareholder . Other participant in the $ 36 million Series B that the Chicago - found startup is foretell on Tuesday let in new investor Arkin Holdings and Launchbay Capital and repay angel Ibex Investors , Phoenix Insurance , and IT - Farm .

Zeev , too , is not a stranger to the insurtech space — he holds a large stake in Next Insurance and was a angel of Hippo Insurance before it went public via a SPAC in 2021 — but he said he is not by and large “ a buff ” of the sector .

“ I was not appear for another investment in policy , ” he told TechCrunch . “ The bar is very high because I am cognizant of the challenge . ”

Besides the society ’s fast growth , what attracted Zeev to Honeycomb is that landlord insurance policy is a “ sleepy-eyed ” industry ready for innovation , but also the sector is not expectant enough for insurance behemoth to want to harness it . In other words , Zeev is n’t worried that major players will infringe on Honeycomb ’s territory , as they did on Ben - Zaken ’s first startup .

According to Ben - Zaken , the landlord and condo association insurance policy marketplace continues to be extremely fragmented . He says there are two startups in the space : Steadily , which raised a $ 28.5 million Series B last July , andObie , which come together on a $ 25.5 million Series B from Battery Ventures a class ago .

Honeycomb will use its fresh funding to double its headcount from 90 to 180 employees over the next 18 months , introduce new product , and expand its offerings to unexampled markets .

“ We are planning to go beyond landlord insurance , ” Ben Zaken suppose , adding that his company ’s end is to be a one - stop shop for commercial-grade real estate policy .