Topics
recent
AI
Amazon
Image Credits:Jaap Arriens/NurPhoto / Getty Images
Apps
Biotech & Health
Climate
Cloud Computing
Department of Commerce
Crypto
Enterprise
EVs
Fintech
Fundraising
gismo
gage
Government & Policy
ironware
layoff
Media & Entertainment
Meta
Microsoft
Privacy
Robotics
security measure
societal
Space
Startups
TikTok
transport
Venture
More from TechCrunch
issue
Startup Battlefield
StrictlyVC
Podcasts
video recording
Partner Content
TechCrunch Brand Studio
Crunchboard
Contact Us
EasyDMARC , aB2B SaaS startup out of Armeniathat aims to simplify email security and certification , said it has raised $ 20 million in a Series A round of drinks led by New York - base Radian Capital .
DMARC is a technological standard that is designed to protect the senders and recipients of electronic mail from spam , spoofing , and phishing . This “ knowledge domain - based Message Authentication , Reporting , and Conformance ” stay a passably vague , if of import , standard until October 2023 , when Google and Yahoo said they would make itmandatory for bulk e-mail senders from this twelvemonth .
Since DMARC’screationin 2012 , many major email providers have committed to implementing the protocol for bulk email senders , but plenty of companies are yet to implement it in their scheme . EasyDMARC has leverage the momentum to accumulate more than 83,000 customer in over 130 land since it was founded in 2018 byGerasim HovhannisyanandAvag Arakelyan .
It ’s reset the enforcement of the standard has helped the startup in this fundraising .
Hovhannisyan tell TechCrunch the funding round came together reasonably easy after Google ’s proclamation : “ We were getting inbound [ pursuit ] from investors . More than 40 VCs started talking to us , and this March , we got a lot of full term mainsheet . We were most aligned with Radian on work and culture , and pass their due diligence . We will be using their networks to help us turn in the U.S. and globally , ” he added .
confessedly , the inauguration does have competitors : Valimail ( raised $ 84 million ) , Proofpoint , and Mimecast ( raised $ 90.2 million ) also provide e-mail surety and assay-mark service .
But , as Hovhannisyan said : “ As the name inculpate , our solution is easy . What matters is client saying it ’s well-situated ; they get peace of brain . They do n’t need expert knowledge to go through our solution . ”
Join us at TechCrunch Sessions: AI
Exhibit at TechCrunch Sessions: AI
Hovhannisyan came up with the idea for the company in 2016 after looking into the backwash of a hard email phishing attack on a multi - billion - dollar ship’s company . He look into the modish email surety technologies and though there were a assortment of solution , none packed the DMARC protocol into something comparatively easy for business organization to use . So together with co - beginner Arakelyan , in 2018 , he launched the startup to tackle this problem .
More criterion are on the style that will further profit EasyDMARC .
The Payment Card Industry Data Security Standard ( PCI DSS ) is a set of security system standards designed to ensure that all troupe that accept , process , storehouse , or air credit card information maintain a safe environs . FromMarch next year , all fintech companies will have to habituate the PCI DSS standard — this also benefits EasyDMARC .
The financial backing round of golf also highlights the develop impulse in the Armenian inauguration ecosystem , which has been appeal attention from spherical investors . With a universe of around 3 million , Armenia is not a large market , so startups go international right away . It helps that the rural area has a retentive history of technical school conception and is one of the top five scientific enquiry centers in the former USSR . noted local companies admit the unicorns Picsart and ServiceTitan .
point out on the funding round , Dana Sadovnic , principal at Radian Capital , say in a statement : “ EasyDMARC is brace to capitalise on a massive and for the most part untapped market opportunity , drive by generational tailwinds from Google and Yahoo ’s regulative announcements and rise up phishing flak . ”
