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LinkedIn is testing a new TikTok - like unforesightful - form TV provender , the company confirm to TechCrunch on Wednesday . With this new test , LinkedIn joins legion other popular apps that have launched their own shortsighted - contour video recording provender following TikTok ’s rise in popularity , includingInstagram , YouTube , SnapchatandNetflix .

The new addition is standardized to the vertical light - form video feed you see in other apps , but while those feed let in a variety of content ranging from funniness to preparation videos , LinkedIn ’s provender is obviously centre on vocation and professionalism . While you have always been able to post videos on LinkedIn , the raw consecrate provender is   designed to advance battle and find on the political program by introduce bite - sized telecasting that people can quickly scroll through .

Microsoft - owned LinkedIn say videos are becoming one of its users ’ desire formats for con from professional and experts , which is why it ’s testing a new elbow room for users to discover relevant videos . The feature of speech is in other testing , so most mass wo n’t have admittance to it just yet .

The launch of the new feature comes as many creators have amassed notable following on TikTok for sharing advice and experience regarding topics like career growth , job searches and professional maturation . LinkedIn ’s new feed would give creators a new station to share their video substance and potentially attain more viewer . It ’s potential that LinkedIn may also monetize the provender at some point in the futurity to entice creators to send their video message on the app .

Although the feature demo new chance for Godhead , some user might not see the new feed as a welcome addition to the app , as they may finger inundate by the many dissimilar unretentive - kind videos feeds on democratic apps .