Topics
recent
AI
Amazon
Image Credits:TechCrunch
Apps
Biotech & Health
Climate
Image Credits:TechCrunch
Cloud Computing
Commerce
Crypto
Enterprise
EVs
Fintech
Fundraising
Gadgets
game
Government & Policy
Hardware
layoff
Media & Entertainment
Meta
Microsoft
Privacy
Robotics
Security
societal
Space
Startups
TikTok
transferral
Venture
More from TechCrunch
issue
Startup Battlefield
StrictlyVC
Podcasts
Videos
Partner Content
TechCrunch Brand Studio
Crunchboard
reach Us
Meta Sunday announced a novel video editing app called Edits , after ByteDance ’s video editing app CapCut wasremoved from Apple ’s App Storeand the Google Play Store as part ofthe TikTok ban .
Instagram head Adam Mosseri ( pictured above)said on Threadsthat the app will launch next month on iOS , with an Android version following afterward . He added that the company is working with select creators to gather feedback about the app .
“ Today we ’re announcing a new app called ‘ Edits , ’ for those of you who are passionate about making videos on your earpiece . There ’s a lot going on right now , but no matter what happens , it ’s our job to provide the best possible tools for creators , ” he wrote .
Mosseri say the app will have a entourage of originative shaft , including a dedicated tab for inhalation , a yellow journalism for keeping racecourse of idea , and a high - quality camera . Plus , it will have the ability to partake in rough drawing versions of creation with ally or collaborators . He tally that creators would be able-bodied to see insights on how videos made through Edits are do on Instagram after publishing .
In a separate post , he emphasise that the app is “ more for creators than casual video maker , ” which is strong to quantify in mensurable full term .
Meta has historically made move to fill in gap in the market . When TikTok was banned in India in June 2020 , it launched a alike product , Instagram Reels , days by and by in early July . In 2023 , the company also launched Threads , a rival to text - based societal networks such as X. The fellowship in all probability understand that a great deal of video creators will taste another prick in the absence of CapCut . And even if the app is restored , the uncertainty will produce opportunities for other tools .
Earlier this month , a16z - back video redaction appCaptions switch to a freemium model to pull more usersand challenge CapCut .
