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Employees at many company today are expected to make decisions through careful data analysis , but the tool they postulate to do it are unwieldy , slow or — in some fount — do n’t subsist .
That ’s according to Colin Zima , the CEO ofOmni , a business intelligence activity ( BI ) political program that aims to facilitate organizations simplify how they shape with their data . Before co - founding Omni , Zima result the Search character team at Google and was the chief analytics officer at Looker .
“ With cloud data warehouses like Snowflake and BigQuery , bequest dependability is unite with advanced scalability , ” Zima told TechCrunch . “ Yet tens of thousands of job remain tied to outdated BI processes . Modern organization involve the agility of ego - service analytics without compromising centralised restraint . That gap represents a massive market opportunity — it ’s why Omni was give birth . ”
Omni ’s platform allow user go ad hoc information analysis and build chart and theme , and also provides putz to create visualizations with component part such as hyperlinks , textbook , and images .
In improver to a point - and - click interface for create datum queries and splashboard , Omni offers a compatibility layer for Excel spreadsheets and formulas . It can also take raw SQL , the speech used to communicate with databases , and mechanically parse and restructure it into “ model concepts ” that then become approachable in Omni ’s interface .
Products built with Omni , like dashboards , can be bring into other applications via integrations , Zima supply .
“ We build Omni to bosom the variety of thing you involve to do with BI , ” he said . “ It ’s simple enough for anyone to get start quickly with exploration and dashboards , but flexible enough to handle deep customization and advanced datum models as your needs evolve . ”
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While there ’s no shortage of BI tools on the mart today , Omni has cope to raise its customer fundament to over 200 company , include Perplexity , BuzzFeed , Writer , and Incident.io . Annual repeat revenue has develop to nearly $ 10 million , Zima said , and he expects that bit to triple this twelvemonth .
investor are eager to get in on the action , Zima sound out , which conduct Omni to lift sooner than was “ strictly necessary . ” This month , the troupe close a $ 69 million Series B round that was led by ICONIQ Growth , and saw participation from Theory Ventures , First Round Capital , Redpoint Ventures , GV , and Snowflake Ventures .
“ We ’ve take in other companies raise — and burn through — C of zillion [ of one dollar bill ] trying to brute - force emergence , ” Zima said . “ That ’s not how we mesh . Building everything you need in a BI tool is expensive because we ’re vie with every major BI putz from the last 40 years . Our growth has been effective and designed , earmark us to rivet on R&D. ”
Zima say the funding , which fetch San Francisco - based Omni ’s total raised to $ 97 million at a $ 650 million valuation , will help Omni keep the “ foot on the gas ” around embedded analytics and spreadsheet functionality , and allow it to “ replicate down ” on hiring across its product and go - to - market team . Omni currently has 85 employees , and expects to end the twelvemonth with 150 .
“ We want to be well - funded and control our own fate , ” Zima said . “ When an [ exit ] derails a company ’s mission , production growing slows , client experience suffers , and the thaumaturgy slicing [ … ] Our strategy has been to fund sharply but drop thoughtfully , so we can stay focused on the merchandise without worrying about runway . Our past success have also put us in a strong position to recall foresighted - terminal figure . ”
