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sovereign restaurant owners used to heavily rely on foot traffic as their elbow room of marketing . In 2020 , the orbicular pandemic changed all that .
Overnight , restaurant postulate to mark up online ordering , have a plan for pickaxe - up and delivery and find new ways to get in front of client no longer going out to eat .
Inspired by his female parent ’s struggle to attract customer to her dog grooming business , Adam Guild team up with Dean Bloembergen to createOwner.comto help independent eating house owner well manage their online presence .
“ citizenry are spite risky than ever in the eating house manufacture because the inflation has created rising labour price and rising food costs , ” Guild enjoin TechCrunch . “ It ’s compress the already low profits margins of these eating house owner , so it is more of import to them than ever to reckon out ways to increase sales and save money . ”
To that death , Owner.com offers an all - in - one platform for restaurants that includes online ordering , a website constructor , client family relationship direction tools , marketing automation and a brandmark mobile app generator .
Owner.com whips up new tools for independent restaurants following funding
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Restaurant sales were balance to reach sales of $ 997 billion in 2023,according to the National Restaurant Association . That leave huge opportunities for companies like Owner.com , Guild order .
There ’s also room for other startup to leverage technology with tools focused on mom - and - pop restaurants . Last year , Superorderraised $ 10 million to help restaurants with their on-line presence , and there are loads of companies with operations tools to manage both the front and back of the planetary house , includingZitti , MarginEdge , OneOrderandTouchBistro .
To differentiate itself more , Owner.com recently tapped into artificial intelligence operation for new features , including an email marketer . As he described it , eating house owners can start typing in a sentence of what they need the e-mail to say or do . For example , “ severalize my customers about my raw yellow curry , ” and the AI will produce an email for them designed in their style , written in their tone and ready to go out to customers .
Today , the ship’s company has thousands of client after tripling the number in the past year . Owner processes hundreds of millions of dollars annually for its client and yield tens of millions in tax revenue , Guild articulate .
TechCrunch has followed Owner.com as it attracted$10.7 million in seed backing , led by SaaStr Fund , then$15 million in Series Acapital led by Altman Capital .
Now the company has raised $ 33 million in Series B support on a $ 200 million post - money evaluation , Guild said . Existing investor Redpoint Ventures and Altman Capital co - led the bout , with participation from Horsley Bridge , Activant Capital and Transpose Platform Management . Total upper-case letter fire is now $ 58.7 million .
Guild expects to continue investing in engineering squad and design teams to provide to what his customer are say they necessitate . In increase to the AI - power email marketer , there are other peter in the pipeline .
“ Even just five years ago , it used to be enough to provide great food for thought and great service because those things are hard to do on their own , ” Guild said . “ It ’s no longer enough if you want to be a successful eating place . More of the client experience has wobble online , even where people discover restaurants . Large corporations can afford to pass jillion of dollars on team of engineers and marketers and ad spend . Independent restaurant owners are being screwed over . What we are building is to help these mom - and - soda water owners not only outlive as a result of this technical change , but go forward to expand as more of their job die online . ”
As startup whip up a restaurant technical school frenzy , is anyone close to Toast ?