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Pinterest make an piquant format with collage last year , which tolerate users to commingle images and cutout to produce new content . The company is now banking on people creating more of them by introducing a Remix feature .
Just like the Remix feature on short video apps , such asInstagramandSnap , the idea behind Pinterest ’s feature is that user can borrow an be montage and put their own twirl on it . Users who do n’t desire to be remixed can change state off remixing for collage from the options .
you could make a new Remix by navigating to the “ Remix a montage card ” option in the collage tool or tapping the Remix button on a montage you come across while browse Pinterest . Once you publish your edits , the final montage will have the names of both the user and the original montage Lord .
aside from the Remix characteristic , the societal platform is also making it easy for users to download and share montage in video data format with different styles , such as regular telecasting , clip - relapsing , unscramble , ink , and analog . This intend that creators could potentially expend Pinterest as a young short picture creation tool .
you may also download a collage as an image . Pinterest sound out it will create integrations to share montage instantly to other social weapons platform later this year .
“ We ’ve learn great borrowing as well . collage are saved at significantly higher rates than other Pin types , and we ’re learn that users , peculiarly Gen Z , love create collage as a way to express themselves , ” David Temple , head word of TwoTwenty , Pinterest ’s in - house incubator that construct collage , say in a statement .
The company aver that since the start of the year , it has seen a 418 % increase in the number of collages , ranging across use cases such as preparation outfit , building beauty routines , and woolgather up dorm rooms . collage are a hit with Gen Z , who make up 72 % of day-by-day collage users . The company rivet on making collages feature rich , give that they are nowa more engaging format than traditional pin .
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montage were born out of Pinterest’siOS app called shambling , which launched in 2022 . The companionship eventually integrate the formatinto the main app last twelvemonth .
The company has more than 522 million global monthly active user , with Gen Z being the primary engagement driver .