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[Slide 2] A very well-done at-a-glance slide.Image Credits: Xyte
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[Slide 24] The slide says “go to market,” but it doesn’t explain how.Image Credits:Xyte
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When I was a scholarly person in the U.K. , I remember that rent appliances like washing machines and boob tube was the norm for some people , especially students subsist in short - term accommodations . Israeli startup Xyte ( judge “ excite ” ) hasjust produce $ 30 million , as it get a line a recurrence to this sort of hardware - as - a - divine service model to be the way forward for manufacturers whose margins are under constant insistence . If it works so well for software - as - a - servicing , why not hardware ?
Xyte allow me take a look at its 27 - slideway deck to see how it pulled it off . Was I agitate by Xyte ’s deck ? Sadly , no . This 27 - coast deck of cards was myopic on the info that I would ask as an investor to make an informed decision on whether or not to commit in it . Let ’s break down what I see .
We ’re depend for more unique pitch decks to tear down , so if you need to submit your own , here ’s how you could do that .
Slides in this deck
Xyte ’s pack of cards feature 27 slides , some with redacted information . The redaction relate to its customers and trading figure , which is both fair enough and also makes it a bit trickier to get a picture of the full company .
ThreeTwo things to love
You might guess that with 27 slides , there would be plenty to pick from for the “ three undecomposed matter ” section . Dear lector , I ’m not gon na lie : Try as I might , I really struggled to regain three undecomposed things about this deck .
So , let ’s speak about the two spark of brilliance I could recognize in this ink-black void of despair :
Opening summary
Xyte ’s slide deck of cards , overall , was a jolly underwhelming cavalcade of mediocrity . Still , I did really enjoy this one - slide summary aright at the first .
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Even with some of the core numbers redacted , it show off a fate of important information at a glance that will likely get an investor to take note . In fact , I think this playground slide will become my recommend template for most startups raising money — it ’s crisp , clear , and to the degree , and it help set the scene for what ’s to come .
Pulling it all together
I have a circle of respect for summaries , and this deck pulled it off not once , but double . The first one sets the stage , and the second one ( below ) summarizes the same tarradiddle once more , but through the lens of an investor .
I really like the way the team did this . exemplify that the companionship has enter out a trouble and go - to - marketplace scheme that make horse sense is dandy . So good , in fact , that I ’m going to look at each of these points separately :
small tweak aside , I suppose this “ investment summary ” glide does a great deal of work , and I ’m happy the team choose to include it .
In the rest of this teardown , we ’ll look at three things Xyte could have improved or done differently , along with its full pitch pack of cards !
Three things that could be improved
As you might have expected , the inverse of struggling to select three respectable things from 27 slides is an teemingness of not - so - great slide . It was n’t easy tochoose , but here are some of the single that really stand out .
The curse of the illustrative graph
I love a good graphical record . This is n’t one of them . Even with a heavily redact slide without the real milepost and axis information , this slide come up short . I see these type of performative , demonstrative graphical record in decks quite a circle , and they are utterly nonmeaningful .
If you ’re going to chart information , chart real data . It ’s never this smooth and predictable . These kinds of pretty , well - rounded chart just experience dishonest ; Iknowyou have better data point than that . Use it , show it off . Do n’t risk make the effect that you ’re attempt to hide anything .
This split team slide needs to go
Somehow , slides 3 and 21 are both team slide . They are severalise by almost a full sales talk deck of cards , but neither ( one by one or together ) helps explain what an investor need to understand .
I candidly do n’t see the point of either of these slide because they do n’t meet the sniff trial for fundraising : The inquiry you are trying to answer is , “ Why is this the gross team to back with $ 30 million ? ” A bunch of pictures with name and line claim is n’t go to reduce it .
And then supply a slide similarly lacking in information , but of more third-year staff ( who your investor are absolutely going to give zero craps about ) , is just a waste .
help oneself me understand :
Neither of these slides helps severalize that story , and it ’s so easy to do a hatful better .
That’s . . . not a go-to-market slide
If you ’re go to be out there raising $ 30 million , I ’d want to see a hearty and elaborate go - to - market place plan found on data from existing sales agreement and extrapolating that into the future . If you ’re doubling your sales team , are you repeat your sale ? Tripling it ? If you spend 3x more on merchandising , will that ensue in a proportional growth in revenue ?
This slide is barely a run brainwave .
A much better agency to do it would be to cover some , or ideally , all of the below :
Incorporating these item into the sales pitch will demonstrate a comprehensive understanding of your business model , grocery store , and development strategy . And that , pricy founding father , is what agreatgo - to - marketplace slide would search like .
The full pitch deck
If you want your own pitch deck teardown featured on TC+,here ’s more information . Also , check outall our Pitch Deck Teardowns and other pitch advice , all pull in in one ready to hand place for you !
