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On Thursday , Reddit is rolling out a new insurance aimed at balancing its desire to license its depicted object tolarger tech companies , likeGoogle , and protecting users ’ concealment . The newly announced “ Public Content Policy ” will now fall in Reddit ’s existing secrecy policy and content policy to guide how Reddit ’s data is being accessed and used by commercial entity and other pardner . have-to doe with to this , the ship’s company also announced a subreddit dedicated to research worker working with Reddit ’s data .
The announcement comes shortly after Reddit ’s stock marketplace debut , which sees the company positioning itself to farm revenue not only from the ads that run on its platform and API employment by developer but also from its corpus of data . The ship’s company in its IPO prospectus said it had alreadymade $ 203 million through data point licensing agreementsand carry that figure to increase over clip .
While Reddit had n’t historically blocked access to its information for AI education intent , it changed its courselast year . Reddit chief operating officer Steve Huffman told The New York Times that it did n’t make sensation for Reddit to continue to give “ all of that value to some of the largest companies in the world for free , ” signaling the company ’s design to move into the data licensing space .
With those effort now well underway , the raw Public Content Policy will lock down entree to Reddit ’s data point without an accord . ( Reddit says it ’s not lend new restrictions , just advertize the insurance it ’s had in place internally for some time . )
“ unluckily , we see more and more commercial entities using unauthorised access or misusing authorized memory access to pick up public data in bulk , including Reddit public content,”Reddit publish in its web log . “ bad , these entity perceive they have no limitation on their employment of that information , and they do so with no respect for exploiter rightfield or privacy , ignoring fair legal , safety , and user remotion requests . While we will bear on our efforts to block known bad actors , we take to do more to restrict access to Reddit public content at scale to trusted thespian who have agreed to abide by our policies . But we also postulate to continue to secure that drug user , mod , researchers , and other sound - faith , non - commercial histrion have memory access . ”
In other words , access to Reddit data for research and other non - commercial efforts will stay , but those entities that want to apply Reddit ’s data point for other purposes — including for AI training — will have to pay . In a graphic shared on the blog , Reddit makes this clean , pronounce that businesses interested in using Reddit data to “ exponent , augment or raise your product for any commercial purposes ” require a contract .
advertiser , meanwhile , are directed to an ads API for negociate hunting expedition and cut across their performance .
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Because the company is essentially just a large website , indexable by lookup engine , this newfangled policy aims to interlock down Reddit content from any unauthorized collection while also respecting users ’ rights .
For case , Reddit says that its partners will have to upload users ’ determination to blue-pencil their mental object . So if users do n’t want their personal position to become fodder for future AI engine , they should be able-bodied to choose out . cooperator are also restricted by the new insurance policy from using Reddit ’s message to distinguish individuals or their personal information , including for advertising targeting . Partners also ca n’t use Reddit content to spam or harass its users or to conduct “ background hitch , facial recognition , government surveillance , or help natural law enforcement do any of the above . ”
The insurance policy additionally restricts access to adult medium and clarifies that Reddit wo n’t sell its users ’ personal information . The company also take note that it will never license non - public depicted object like private content or non - public account information , like exploiter ’ emails or crop history , among other things .
To help researchers who want to use Reddit data for non - commercial purposes , the companionship has found a raw subreddit , r / reddit4researchers . The company says it ’s partnering withOpenMinedto also develop a program to guide and grow researchers ’ collaboration with Reddit .
