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Music waft SoundCloud announced a partnership with Ticketmaster and Universe , owned by lively Nation Entertainment , to allow artists name events on their profiles in a tailor-make way .

The company said it would create more forwarding opportunity for artist in the future in partnership with Ticketmaster through a new furtherance program but did n’t give any more item .

artist withSoundCloud ’s top - tier Pro planwill be able-bodied to use the ego - serve ticketing platformUniverseto list their event on their profile pages without leaving SoundCloud . They will be able to add together or modify event on their varlet depending on what event they want to promote .

SoundCloud will extract the artist ’s event data from different just the ticket political program , like Ticketmaster and Dice .

After that , artists can choose what events to display on their page . Artists can also opt to manually add links to other ticketing platforms .

The political program said that it will promote these event through a concert discovery appliance on the SoundCloud home Thomas Nelson Page , which will be power by Ticketmaster data . Users can classify through these events by city , metre , and writing style . SoundCloud takes a undercut from any affiliate slate sales made through Ticketmaster links on its program .

Before this , the audio cyclosis overhaul had an integration with the music residential area platform Resident Advisor for three of the artists ’ latest events . However , there were no customization feature .

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Event exhibit and slate selling are becoming an crucial area of growth for euphony streaming chopine . In 2022 , Spotifystarted test verbatim ticket sales from its app . The company is also exploring a $ 6 per month subscription for super fans , which will give them former access to concert tickets , according toa theme from Bloomberg .

The story has been update to reflect SoundCloud get an unspecified cut from Ticketmaster .