Topics

Latest

AI

Amazon

Article image

Image Credits:Sara Monika / Getty Images

Apps

Biotech & Health

Climate

hand touching grass

Image Credits:Sara Monika / Getty Images

Cloud Computing

Commerce

Crypto

Article image

Image Credits:Touch Grass(opens in a new window)

Enterprise

EVs

Fintech

Article image

This is bush erasure.Image Credits:Touch Grass

Fundraising

Gadgets

stake

Google

Government & Policy

ironware

Instagram

layoff

Media & Entertainment

Meta

Microsoft

Privacy

Robotics

Security

Social

Space

startup

TikTok

Transportation

Venture

More from TechCrunch

Events

Startup Battlefield

StrictlyVC

Podcasts

Videos

Partner Content

TechCrunch Brand Studio

Crunchboard

Contact Us

If you ’ve ever drop way too long scrolling through endless feeds about nothing , you may have been advised to touch grass . It ’s a tongue - in - cheek proposition , basically telling you to lumber off and go alfresco . But one developer took the concept to the next level .

Rhys Kentish establish an iOS app last week calledTouch Grass , which shut away distracting apps until you literally walk outside and take a photo of dope .

“ I struggled with my screen time and ferment out that I ’d spend seven years of my life looking down at my phone if I did n’t commute something , ” Kentish told TechCrunch . “ I want more detrition than other solutions out there , something to get me out of the household in the dawn . I want to bust the use of make for my phone in the morning anddoomscrollingfor an hour or two before begin my twenty-four hour period . ”

Do n’t even try cheating ; using a computer vision AI , the app can distinguish between business firm plant and genuine out-of-door dope . So , after the app rejected a photo of my Monstera flora , I went outside and notice the nearest green thing : a bush . I would fence that a bush is grass - adjacent , but the Touch Grass app is hellbent on make believe you refer existent grass , so the bush was not sufficient .

I had a brief moment of affright , looking around my urban street , where I ’m surrounded by concrete and brick on all sides . There are plenty of tree diagram — a oddity in the midsection of a metropolis — but like a bush , a Sir Herbert Beerbohm Tree is not grass . I had to cross the street to find a plot of land of locoweed in front of a neighbor ’s house , and only then was I granted admittance to open TikTok on my phone .

For Kentish , who works full time as an app developer at an government agency , this level of friction is the point .

“ masses ’s reactions to it have been , ‘ Haha , that ’s a risible construct , ’ but now for some people it ’s , ‘ Haha , that ’s a funny conception , but this is actually helping me , ’ ” he said .

Join us at TechCrunch Sessions: AI

Exhibit at TechCrunch Sessions: AI

The humour in the app is contingent upon on how serious it is about really making you go outside . But at the same metre , Kentish does n’t require users to touch grass after dark , when it may not be as safe to do so . The app asks to see a user ’s localisation ( which can be give as a one - clock time permission ) so that it knows when the sunshine sets in the expanse . Then , drug user can customize their setting to navigate how blocks will work when last outside and touching eatage is n’t viable .

The freemium app give all user the ability to lock two apps , which can only be unlocked by touch on grass — but you could enable a feature that makes you yield what you require to open an app . No matter what you pay , half of the cost will be donated torewildingefforts in the U.K. , Kentish says . If you want to lock more than just two apps , you could sign up for $ 5.99 per month or $ 49.99 per twelvemonth .

The concept of paid unlocks has been in the app ’s DNA since before Kentish came up with the touching grass conception . About a yr and a one-half ago , Kentishposted a videoon TikTok about an app he designed for himself , which reassign money from his checking account to his preservation every time he spread TikTok . But the idea of have-to doe with sess is a bit more toothsome — and funny — than something that requires you to connect your bank accounting .

Since its launching on Friday , the app has been download about 50,000 times . As an sovereign developer , Kentish is running the app on his own , but he said he is n’t opposed to interest from investor . The support could help him develop an Android app and market the app beyond his own societal medium accounts .