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In reply to user feedback , Instagram ’s Threads willnow let users turn offautomatic sharing of their Threads posts to other apps , including Instagram and Facebook — a move that had not gone down well with ribbon users . Hoping to gain more traction and interest in its Twitter / X rival , Meta in belated August begin displaying a carousel of suggest Threads on other Meta - owned apps .
By leveraging its billions of users across Instagram and Facebook , Threads could potentially grow its drug user base further , or re - engage glide by user . It ’s an onetime playbook for Meta , which often leverages cross - app sharing to drive growth for its product , as it did for reel , for example , as well as messaging with theintroduction of grouchy - app communication between Messenger and Instagram in 2020 .
Now , Meta has yield in to those complaints with the gain of a new privacy choice that allows users to turn this robotic sharing off . The party confirm the launch of the new characteristic to TechCrunch , along with another option that allows users to cancel their Threads profile separately from their Instagram account .
To opt - out of sharing , you ’ll see the two - dash carte at the top right field of your profile pageboy on Threads , you may browse to “ Privacy ” and then “ Suggesting place on other apps . ” Here , you ’re able to toggle off Threads sharing to Instagram and Facebook individually .
It ’s worth observe the sharing feature remains opt - out , not opt - in , and was not publically announce by the Threads team — both being an indication of how far Meta will go to “ increase hack ” its way to success with the Threads app . At launch , the app capitalize on its built - in Instagram audience to rapidly onboard millions of users in a matter of day by suggesting to booster when someone they knew joined Threads and by automatically following people you were already link up with on Instagram . As a result , Threads became thefastest app to escort to pass 150 million downloads — 5.5x quicker than Pokémon GO , which held the prior record . And despite the legion reports that ithad lost steamin the month since its July launch , Meta CEO Mark Zuckerberg said Threads had reachedjust under 100 million monthly usersthree months after its launch .
update , 11/14/23 , 9:54 AM ET with Instagram ’s confirmation .
