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The Threads application for download in the Apple App Store on a smartphone.

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Instagram ’s Threads app has been gull Twitter / X in a number of ways , and today it ’s adding one more feature that ’s been core to the Twitter experience for old age : hashtags . Meta chief executive officer Mark Zuckerbergannouncedthat Threads will set about testing the power to tag topics on Threads to categorize posts by sake or radical . Though user will call up the tags feature using the “ # ” symbol , it wo n’t actually display the “ # ” symbolisation when the tag are bear witness . rather , the tags will appear as clickable blue links .

The test will initially begin in Australia and the Threads team will then iterate on the experience free-base on drug user feedback , the company narrate TechCrunch . In his announcement , Zuckerberg wrote that more nation will be able to test tags “ shortly . ”[Update , 12/7/23 : Tags arenow rolling out globally . ]

To use the young tag , you ’ll tap a new # button in the Threads app or typecast the symbol using your keyboard followed by text . As you set forth typing , various tags will look to avail you autocomplete your tatter or you may create a new tag from scratch . After you pick out the tag and publish your post , anyone can select the ticket to see other related to posts on the same topic . In other words , they shape just like Twitter ’s hashtags but are a minute more elegant as they drop the symbolisation as the prefix .

Also unlike X , Threads will only let one tag on a post at a time — a decision the troupe likely made to cut down on spam . Often , spammers will gourmandize a post with many popular and trend tags to get their posts discovered in hunting . Beyond the junk e-mail constituent , adding multiple tags to a post has become a somewhat cringey matter to do otherwise , as it looks like attention - seeking behaviour .

Still , this limitation could be a hindrance at times , as exploiter will require to incur posts about events that do n’t have a individual defined hashtag or where multiple hashtags are being used to discuss the topic — like # AppleEvent and its variations . Or they may need to flux hashtags like # AppleEvent and # visionOS , for example , to peg down down on topics being discussed . In the current looping of Threads tag , they ’ll have to pick only one tag .

The feature was earlier spotted in development , but there has been much discussion as to whether or not hashtags have a place in the future tense of societal networking as some see them as a keepsake from older time . The theme for the hashtag was propose by tech veteran Chris Messina in a 2007 tweet as a way to group topic , trend and events . Twitter finally take over the feature in the production and then other social platforms did the same .

But with Threads , Meta has the power to rethink existing societal conventions and experimentation with how they may involve to evolve to encounter the needs of modernistic web users .

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allege Messina is not thrilled with the change . Snarked Messinain a Wiley Post on Threads , “ This is wild — Threads is actively repressing / suppressing the octothorpe ( # ) . Why not dispatch the $ prefix in front of phone number too ? We know it ’s a number . We do n’t need that setting . It ’s _ inferred _ ”

With the launching of Threads globally , Instagram head Adam Mosseri said :

“ With tags we ’re try something simple and slimly new . No # marks , support for multiple intelligence , * only one * ticket per position , and the shred view * is * the search view . The hope is this intent focuses tags more on residential district and less on engagement hacking , and does so while keeping@threadssimple and easy to use . We ’ll see how it goes … ”

12/7/23 , updated with Threads ’ global handiness