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When Kat and Mike Stickler divorced , their biggest challenge was disunite a partake TikTok account with millions of followers that generated meaning income , and they are n’t alone , reports The WSJ . A raise number of couples — and divorce attorneys — are grappling with how to assess the time value of societal media accounts when a couple splits up , as well as who keeps what .
In her case , Kat Stickler won control of the couple ’s TikTok account and her growing hearing help her purchase a Modern condo ; as for her married man , he gravel a shrinking YouTube account . He reportedly shifted to a sales career .
It may vocalize funny , but it ’s no trick carve up these plus and establishing the potential for future growth , give that societal media platform can pop the question meaningful financial opportunities .
“ My social media is my résumé , ” influencer Vivian Tu severalise The WSJ . Tu , who posts about financial literacy , distinctly have the topic to middle . Before getting hitched in June , she publish a prenup that listed her social media accounts .
