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As TikTok ’s fate in the United Statesremains uncertain , the technical school giant has quietly begin testing a new “ TikTok for Artists ” insights platform that is designed to help artists build their careers , the fellowship confirmed to TechCrunch . The platform will leave artists with tool to upgrade their songs , understand operation system of measurement , and engage with fans .
The platform is presently being essay in Australia , New Zealand , Japan , Korea , and Indonesia . TikTok plan to play the program to extra food market in the hereafter alongside a wide rollout .
The launching of the platform was first reported byMusic Ally .
grant to theTikTok for Artists site , artists will be able to use the political program to make campaigns for their upcoming spill and promote them on the social mesh . They can launch involvement and monetization effort , such as album campaigns to drive pre - saves on Spotify and Apple Music or exclusive merch drops .
They will also get access to performance data to see how well their posts and birdcall are doing . Artists will also be able to learn more about their fans , such as which countries most of their listeners are from .
In addition , artists can highlight buff videos and build their community through the political platform . select rooter videos will be exhibit in a “ Music Tab Fan Spotlight ” section of an artist ’s visibility .
TikTok plans to share more about the weapons platform in the coming weeks .
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The platform play a big part in labor music style and viral Song , so it piddle sense for the company to introduce a dedicated blank space to help creative person better promote their depicted object and labour fan engagement . The platform could also help artist expand their reach and grow their audience .
It ’s worth noting that the launch comes months after ByteDance decided toshut down TikTok Music , a euphony - streaming serve that was being tested in a fistful of countries . At the time , the company said it decided to retire the armed service in lodge to “ focus on our goal of encourage TikTok ’s function in driving even greater medicine listen and economic value on euphony streaming services . ”
