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TikTok is testing the power for users to upload 60 - minute video , the company confirmed to TechCrunch on Thursday . The feature is useable to a limited mathematical group of user in select markets , and TikTok says it does n’t have any prompt plans to make the feature of speech useable wide .
The feature , which was first spot by societal medium consultantMatt Navarra , grade a chemise from TikTok ’s original format . The app set aside user to upload 15 - second videos at launching , but TikTok has beenincreasing that limitover the past few years . While the company come up to popularity for its short - form video recording format , it has slowly been comprehend long - figure subject matter to take on one of its biggest competitors : YouTube .
TikTok say that while Maker can thread multipart stories together by telling witness to go to part two or more of a tale , it often hear from creators who require more time for things like fake demos , beauty tutorial , educational lesson plan , comedic vignette and more .
The purpose of the increase metre limit is to give creators the opportunity to experiment with new or expanded types of content with more flexibility , the company says . Of naturally , this commit TikTok in even more lineal competition with YouTube . By have creators the power to upload 60 - minute videos on TikTok , the caller is likely hop that creators who normally carry their content on YouTube will also brand their videos on its platform .
The expanded time demarcation could also permit for a raw eccentric of depicted object to be posted on TikTok , which is full episodes of video appearance .
Last year , Peacock madeepisode one of “ Killing It”available to watch for innocent on TikTok , but it was broken up into five parts . If TikTok launch the 60 - minute upload limit point videos , meshwork would no longer have to break up an episode into multiple theatrical role .
Many networks already upload the first episode of a TV show on YouTube to attract new viewer , and with this expanded time limit , they could do the same on TikTok . internet are already using TikTok to reach viewers , and the expanded upload time limit could tempt them to share more content on TikTok .
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While not everyone would be interested in watch long content on TikTok , the company has been seeking to enhance the consider experience for users who are watch recollective - form content . For instance , the company has been testing ahorizontal full - screenmode and video - scrubbing thumbnail . It also rolled out a lineament last class that lets you tight - forward TV by holding down the veracious side of a video .
As with any test feature , it ’s unknown when or if TikTok plans to launch the 60 - bit video upload option widely .
