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Just ahead of the local festive season , YouTube has work its affiliate political platform to India , letting uploaders tag products in their videos and gain referrals . The company is partnering with Walmart - owned e - commerce overhaul Flipkart and fashion retail merchant Myntra to open up up their product catalogs to uploaders .
To beeligible for the affiliate programme , Lord must have their channels listed in the partner program and have at least 10,000 endorser .
YouTube already allows prize creator in India to list their own merchandise on their channels , and now creator can tag Cartesian product they might be talking about in their videos , boxershorts and livestreams .
In the U.S. , YouTube has launched multiple programs that are related to shopping and affiliate link over the last few year . In 2022 , the video swarm servicestarted testing affiliate links in shortstop , and in 2023 , the company launch a feature to letcreators tag merchandise in bulkacross their television depository library so they can monetize older videos .
YouTube in August expanded its partnership with Shopify to getcreators access to thousands of more products . The party has also launched new feature , like let Creator makeshopping aggregation and a new affiliate hub .
“ By making intersection discovery seamless across every data format — from long - anatomy videos and Shorts to live streams — and approachable on any gimmick — mobile , World Wide Web , and Connected TVs — we’re amplifying the impact creator can have and reach it easier than ever for them to get in touch with their audiences , ” the caller said ina blog mail service .
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Praanesh Bhuvaneswar , founder of influencer marketing platform Quroz , said this is a positive footmark for Godhead , but they should stay off from overselling product .
“ It is evident that entertainment places are becoming stores , and this is a milestone event in the trend for Indian consumer and brands . This is bully news for creators — specially of smaller size — who do n’t get much spotlight from mainstream stain for partnership , ” he secern TechCrunch over email .
YouTube also has an fighting affiliate programme for creators in South Korea , Indonesia , Thailand , and Vietnam .
