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Yukais a popular health app that allows substance abuser to run down the barcodes of food token to quickly see a wellness ranking base on additives , cabbage , saturated fat , and fiber . It also scan enhancive products , spotlight any harmful centre like endocrine disruptors , carcinogen , allergens , and irritants . Yuka then recommends healthier options , helping consumer make more enlightened and mindful conclusion .
Since its intro in France in 2017 , Yuka has revealed meaning matter with major corporations regarding harmful component that many customers are unaware they are go through . For example , Gallic supermarket chain Intermarchéchanged900 recipes and removed 140 additives due to pressure from consumers and Yuka users .
Now the company is expanding its commission by introducing a new characteristic that provides users with a lineal way to meet trade name using these problematic ingredients .
Launched today , the new “ Call - out the Brand ” button allows users to challenge company straightaway . When a user scans a product that turns out to be marked with Yuka ’s red recording label — which bespeak wellness concern — they will see an selection to netmail the mathematical product ’s manufacturer , pushing them to rethink the consumption of harmful additives . Yuka provides a default substance but admit users to personalize it if they wish .
Additionally , users have the choice to release a post on X to recommend for change publicly . The company is working on adding musical accompaniment for other social medium platforms , such as Instagram and others .
Emails and social media posts often miss encroachment when only a few people participate , but Yuka believes that this feature could advance thousands , or even 1000000 , of consumers to take a stand for healthier products . A work by the Food Industry Association ( FMI ) and NielsenIQ find that72%of participant prioritize transparent merchandise info and labeling when choose which food for thought brands to support .
This feature may be peculiarly beneficial for Americans , where food regulation are less strict than in Europe .
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The novel puppet is only available to users in France and the U.S. It ’ll wheel out to extra state in the coming months . Yuka is available to download on theApp StoreandGoogle Play Store . The app boasts over 60 million world-wide users .
This story was updated to sort out a previous adaptation that submit the feature was only available to agio users . It ’s free for everyone to use .
