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Zepto co - founder Aadit Palicha told a group of analysts and investors on Tuesday that the three - class - honest-to-goodness Indian delivery inauguration anticipates growth of 150 % in the next 12 months , a noteworthy public figure suggesting thefast - maturate quick - commerce marketin India is show up no sign of slow up down .

The voice for the firm decline to comment when reach before on Tuesday .

Zepto ’s annualized sales rill charge per unit recently exceed $ 1.5 billion , Palicha told them , adding that a growth rate of approximately 150 % would push its sales to more than $ 3.5 billion . Zepto competes with Zomato ’s Blinkit , SoftBank - backed Swiggy Instamart , and BigBasket , all of them wooing client with their 10- to 15 - minute speech services . Blinkit ’s current run rate stand at about $ 2 billion .

Quick commercialism is rapidly gaining traction in India ’s $ 1.1 trillion nonunionised retail securities industry . Zepto , Blinkit , Swiggy , and Tata - owned BigBasket ’s BB Now are together with on racecourse to clock yearly sales overstep $ 6 billion , compare to overall e - commerce sales of approximately $ 50 billion . Online grocer BigBasket , which save groceries to customers within a few hours , say Tuesday it is make a complete pivot to spry DoC .

The Indian e - commerce market , command by Flipkart and Amazon India , is uprise at about 11 % to 12 % p.a. , consort to industriousness physical body . In demarcation , quick commerce has produce more than 100 % in each of the last three years .

fast - Commerce Department firms are “ clearly take share ” from larger e - commerce companies , said Rahul Malhotra , an e - commerce psychoanalyst at Bernstein . Quick mercantilism “ may account for 40 - 50 % of e - comm ( some categories ) over the next three class as per our checks , currently accounts for 10 - 15 % of the total e - comm section , ” Elara Capital said in a Federal Reserve note .

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tocopherol - commerce giants are fill tone . Flipkartlaunched its warm - commerce offering , called Flipkart Minutes , earlier this month . Amazon India , foresightful askeptic of the model , is also eye launch its own quick - commerce serviceas early as the first tail next year , Native American newspaper Economic Times reported Wednesday .

investor on Tuesday ’s call questioned Palicha about the potency for quick commerce to expand beyond India ’s top dozen or so city , as these apps presently operate primarily in major urban areas . “ Quick Department of Commerce is not a grade 1 phenomenon , ” Palicha said . “ Our data points clearly to a immense chance in grade 2/3 , irrespective of the market persuasion . ”

He also confirmed during the call that Zepto has get up $ 1 billion in the preceding 90 days , a warfare pectus he said will allow the firm to more sharply expound . Zepto reckon Nexus Venture Partners , Lightspeed , Avra , YC Continuity , Contrary and StepStone Group among its backers .

TechCrunch had earlier reported that Zepto , now treasure at $ 5 billion , wasfinalizing a $ 340 million funding roundled by General Catalyst . The startupclosed a $ 665 million financial support round in June .

Update : On August 30 , Zepto confirm it has provoke $ 340 million in a follow - on unit of ammunition . General Catalyst lead the round with engagement from new investor Mars Growth Capital ( Dragon Fund ) and Epiq Capital .

“ I ’ve known Aadit and Kaivalya for several years , and they are rightfully exceptional founders who turn their bold mission to modernise India ’s grocery sector into a class - defining companionship . This is just the beginning of their journey , ” said Neeraj Arora , Managing Director of General Catalyst , in a statement . “ This is one of our first investment in India following the merger of Venture Highway and General Catalyst . We are thrilled to partner with Zepto , and conceive their quick commerce modelling is setting the touchstone for the future tense of e - commerce in India and beyond . ”

Zepto confirms it has raise a $ 340 M funding round of drinks extend by General Catalyst . Investment in Zepto is GC ’s costly stop in India to date . GC believe Zepto ’s quick commerce model " is setting the touchstone for the future of e - commerce in India and beyond " – Neeraj Arora of GC